Under the Influence – 80+ Influencer Marketing Statistics #infographic

Under the Influence – 80+ Influencer Marketing Statistics #infographic

Although influencer marketing is not exactly a contemporary innovation, over the past decade it has undoubtedly reached new heights. Back in the day, by endorsing goods and services, movie stars, athletes, and musicians could earn a pretty penny. At the time, this was the most efficient way to meet a large audience and influence them. Not anymore, though. The emphasis nowadays has turned to "normal people" to whom the audience can relate. Marketing figures from influencers show us just how much this movement impacts our world and what we can expect in the future.

You will not be shocked to learn that today's influencer tips mean a lot more to young people than celebrity blogs and endorsements.


Infographic by: www.smallbizgenius.net

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