The Internet has dramatically changed the way business is done around the globe over the past 20 years. But for two decades at least one aspect has remained unchanged - the prestige of the company and the value of your professional standing.
The credibility of a company prior to the Internet was almost exclusively dependent on word-of-mouth recommendations, polls, and customer data, but in the Internet era, much of this takes place online in the form of reviews.
As you can see in the infographic below, courtesy of WebpageFX, online reviews are now important to the long-term well-being of a company - with more than 90% of customers now looking at online reviews before purchasing from a business.
Infographic by: www.socialmediatoday.com
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