Once again it's that time of year the festive lights go up, holiday music starts playing everywhere and the spirit of Christmas comes alive.
It also means the appearance on our social media pages of a massive wave of holiday campaigns. There is a holiday campaign for every organisation and it can be difficult to compete, particularly if the time or budget is tight.
The thing is though, it's completely worth these holiday promotions.
The Christmas cheer season is a great time to connect with your email subscriber list, increase traffic, boost sales, and more. Shoppers give back to retailers who help them get through the season of giving, according to HubSpot (think useful and timely content marketing). Plus, holidays are an enormous sales time. In 2015, 74 percent of retailers said that over the holidays, at least 20 percent of their overall revenue for the year took place. This isn't something to wink at!
We're going to take note of some brands doing it right on Facebook, Twitter and Instagram to launch our guide.
Infographic by: expresswriters.com
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