The law impacts you, Eu consumers or subscribers. That means that you will need to ensure that your lead generation and email marketing practices are complied with to avoid penalties. Sendinblue offers some best practices to help you get moving for your opt-in approach which will help you avoid this and keep your contacts happy.
The deadline for consideration is 25 May 2018. This is when GDPR comes into effect in Europe, which means you have not much time to get ready. We suggest you begin updating your registration forms, optins and data collection processes to adhere to the new requirements of this legislation as soon as possible.
infographic by: blog.sendinblue.com
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