Do you own or market for a local business? If so, you know just how crucial it is to find effective ways to drive customers into your business. To attract local attention, you must implement local marketing.Local marketing is the process of optimizing your website and other marketing efforts to attract awareness within your local community.
Now that computers and mobile devices are more prevalent than ever, and 46% of all Google searches are looking for local information, it is now more important than ever that you are hyper-targeting some, if not most, of your marketing efforts towards your local area.
In 2018, over 72% of consumers that conducted a local search on Google visited a store within 5 miles of them and Google’s algorithm now uses searchers location to specifically serve them businesses near them, only leveraging any local marketing efforts you make. If you are interested in learning more about local marketing, and actions you can take right now, check out our infographic below.
infographic by: www.oregonwebsolutions.com
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