The social media giant Instagram made a courageous move two years ago— it took the finest product from its immediate rival, Snapchat, and added a twist to its own to generate Instagram stories. The concept behind Instagram Stories was to allow users to share their life's "less-glamorous" moments, with posts disappearing 24 hours later.
Stories can be shot and decorated right in the app, providing the otherwise "perfect" Instagram feed with a pressure-free alternative. Instagram Stories turned out to be the best product that has been provided by Instagram — and Facebook in general.
infographic by: 99firms.com
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